Recruitment + Year 7 transition · Secondary schools

Know your Year 7s before they walk through the door.

Open evenings that win preferences. Transition questionnaires, CTFs and form groups that run themselves. A known cohort, with clean data in your MIS, before the first bell.

Autumn recruitment Live Year 7 · Sept 2027
  • Enquiries 812
  • Event booked 486
  • Followed up 486
  • First preferences 294
  • Allocated 240

Emma: 4 feeder primaries still to send CTFs. Chase drafted for your review.

Greenshaw High School Tiffin School Rainham Mark Grammar School The Coopers' Company and Coborn School Urmston Grammar Academy Newstead Wood School Watford Grammar School for Boys Colyton Grammar School Langley Park School
The problem

Two hundred names in July. A cohort you understand, months later.

Preferences are won at open evenings run off a clipboard. Then allocation day hands you 240 names - and the real picture arrives in dribs and drabs: CTFs chased by phone, pastoral notes on paper, form groups built over a lost weekend.

The patchwork

Six disconnected hand-offs

Disconnected
Open evening clipboard
Allocation CSV
CTF phone chase
Pastoral notes
Form-group spreadsheet
An MIS that talks to none of them

One pipeline

One connected pupil record

Connected

Admissions+: open evenings, the allocated intake, parent onboarding and enrolment in one record.

Open evenings
Allocation
Onboarding
Day one
Emma AIChasing, drafting and answering across every stage
Why autumn decides everything

Miss half-term and you have missed the year. Preferences are funding.

The open evenings you run in September and October decide the preferences parents submit by the deadline - and preferences are pupil numbers. The families who visited and never heard from you again named someone else first.

SEPT OPEN EVENINGS OCT FOLLOW-UPS 31 31 OCT PREFERENCE DEADLINE PREFERENCES = PUPIL NUMBERS = FUNDING
The toolkit

The tools behind every stage.

Recruitment in the autumn, transition in the summer - one record underneath every child. Pick a tool to look inside.

Open evenings & marketing

Fill the events that decide the preferences

The autumn nights that decide your numbers, booked and followed up.

  • Booking forms, ticketing and QR check-in
  • Registration links for website and socials
  • Follow-ups to registrants and attendees
  • Branded landing pages per year group

Ask Emma: "Create an open evening on 24 September, 300 places, and publish the booking page."

Integration

The ultimate partner for your MIS.

Full technical integration with SIMS, Arbor, Bromcom and iSAMS. No re-keying, no duplicates, no leads lost between platforms.

ESS SIMS
Arbor
Bromcom
iSAMS
The journey

Win them in autumn. Settled by September.

Stages 01-02 win the preferences. Stages 03-07 turn 240 allocated names into a known cohort by day one.

All year round

One arrival in February. The same process as sixty in September.

In-year admissions do not wait for the transition cycle. A family moving into the area gets their own account, the same forms and the same routing - and the office runs it in minutes rather than starting a paper trail from scratch.

Applied for online

The in-year application form sits on your website all year, so nothing arrives as an email attachment.

Routed the same way

Medical, dietary and safeguarding answers reach exactly the staff who need them, for one child as for a whole cohort.

Into the MIS in one click

No re-keying a single arrival, and no separate spreadsheet of mid-year joiners.

Faith schools

Are you a faith school?

If you rank Year 7 applicants on faith grounds, that is a whole second process alongside the LA round. Admissions+ runs it online.

Admissions+ for faith schools

Supplementary information forms

Your SIF, customised to your admissions policy and live on your website.

Religious references

Requested from the named minister and attached to the SIF automatically.

Rankings and reconciliation

Rank against your criteria on screen, then check the LA list for families with no SIF.

Meet Emma

An admissions assistant for the busiest terms.

Emma builds your open evenings, reconfigures your forms, chases outstanding CTFs and answers parent questions day and night. Confirm-first on every change. Meet her properly.

51% of all support chats resolved end to end, no human needed Applicaa platform data

Say this to Emma

"Create an open evening on 24 September, 300 places"

Event built, sessions added, booking page published. Every booker gets a reminder.

On your terms

  • Shows you every change and waits for your OK before anything happens
  • Never edits student records, never writes to your MIS
  • Never touches payments or admissions decisions
  • Your data is never used to train AI models
  • Runs entirely in the EU on AWS Bedrock, with Anthropic as the model provider
New Emma for families

Parent questions arrive all summer. Emma answers at 9pm.

A chat widget for your website and applicant portal. Emma answers from knowledge you control and cites her source on every answer. If she doesn't know, she says so and offers your team.

  • Grounded answers with citations - she never invents one
  • Live hand-off to your team when staff are available, a ticket when not
  • Interested families become enquiries in your pipeline, automatically
  • Questions she couldn't answer become one-click knowledge fixes

Ashfield High School · Ask us anything

Online

We've been allocated a place - what do we need to do before September?

Congratulations! You'll receive a welcome email with your parent account - the forms take about 20 minutes from your phone, in your own language. Your child's school will send everything else we need. Source: Year 7 welcome page

Would you like a reminder when the uniform and transport forms open?

Yes, take my details No thanks

New enquiry created in your pipeline: Yr 7 entry, Sept 2027

Results

Schools that walk into the first week ready.

Twynham School

"To schools who are considering Admissions+, I would quite simply say: you need to do it. The way it's transformed our workload is just phenomenal."

CN Chris NashTwynham School

A weekend → minutes

The Sorting Hat builds balanced form groups on your criteria. (Time-saved stat to verify.)

12 feeders, 0 calls

The CTF Wizard requests, tracks and chases every file automatically.

51%

of support chats resolved by Emma end to end last month, no human needed.

What schools ask Emma to do Made medical details required on the Year 7 form - shown before it saved. Illustrative examples

Ready for a September you're not dreading?

Book a meeting and we will walk you through the year, from open evening to day one.